NEW YORK, April 1, 2015 /CNW/ - Subaru Canada, Inc. (SCI) today announced the unveiling of the STI Performance Concept at the New York International Auto Show. The STI Performance Concept signifies the North American expansion of Subaru Tecnica International, Inc. (STI) - the performance division of Subaru - in its three core business areas: parts and accessories, complete cars and motorsports.
Looking ahead, parts and accessories as well as further models tuned by STI will be available in Canada, focusing on suspension, braking, chassis and aerodynamic upgrades. There is also potential for an increased engineering presence in future motorsports activity.
Complete cars and performance parts available now in Japan focus on the WRX STI, Forester and BRZ models. The Japanese domestic market uses the nomenclature "S model" as its naming for the WRX STI and uses "tS" on BRZ and Forester vehicles that have STI components, but a naming convention for any future North American models has not yet been established.
The STI Performance Concept is a showcase for the engineering prowess and tuning capabilities of STI, featuring the racing engine developed by STI for the BRZ Super GT racecar, suspension and chassis components and aerodynamic upgrades.
The STI Performance Concept was developed for display purposes to announce the launch of the North American expansion of the STI brand and performance division of Subaru. There are no plans for Subaru to build or produce any production model resembling the STI Performance Concept, including a turbocharged BRZ. This is strictly a concept vehicle with a specially designed race engine prepared for track-use only.
"At STI we know from our racing that to win, it is important not only to have high power, but also that all aspects of performance are balanced over the whole car," said Yoshio Hirakawa, president of Subaru Tecnica International, Inc. "When we achieve this balance, the driver feels that the car is easy to handle and reliable, and he can use it fully to the limits of its performance. Our plan is to produce cars and accessories that drivers can really enjoy, not only through power alone, but also to deliver balanced performance over the whole car."
"Subaru has an unwavering commitment to safety, performance, versatility and durability," said Shiro Ohta, chairman, president and CEO of Subaru Canada, Inc. "The North American expansion of STI, the performance division of Subaru, speaks to these underlying characteristics of the Subaru brand and further enhances our commitment to performance."
STI was founded as Subaru parent company Fuji Heavy Industries' motor sports division in 1988. In 1989, a first-generation Subaru Legacy, tuned by STI, broke the FIA-certified world speed record over 100,000 kilometers. From there, STI moved on to the World Rally Championship, winning 3 constructors championships and 3 driver championships for Colin McRae, Richard Burns and Petter Solberg. It currently competes in the Nurburgring 24 Hour Challenge race winning its class two times in 2011 and 2012 and also in the Super GT series with its BRZ-based Super GT.
Thanks to everyone who stopped by the dealership on September 14th for our customer BBQ! We thankfully were given a beautiful end of summer day to have our BBQ on. Subaru Canada even stopped by to let customers demo the Eyesight technology in the new cars. Families big and small came out to enjoy. It … Continue reading "Customer Appreciation BBQ – September 14th, 2017"
The weather is getting nicer, so everyone’s picking up their new Subaru’s for those summer drives! Just a few photos of happy customers & their beautiful new Subarus!
We stopped by the Autoshow where Subaru revealed the VIZIV-7 concept for the first time in Canada! Subaru was also awarded with the first ever Canadian Black Book award for Best Overall Brand for Retained Value. The Subaru Forester also took home AJAC’s Best Canadian Utility Vehicle of the year. So glad to see the … Continue reading ""
The 2017 Subaru Impreza is shaping up to be the most accessible middle class vehicle of the year. Find out what testers discovered about the All-New Fifth Generation Impreza. As the first ever to use the new Subaru Global Platform, this vehicle delivers better agility levels, crash protection, and more. Share this Image On … Continue reading "What Testers Discovered about the New Impreza"
Yeeeea! They’re here! Interested in trading your gently loved Subaru in for a new model? Give us a call today to book a test drive. We’d love to show you all the amazing new features of the 2017 models!
This White 2016 Impreza Sport Tech is out the door! Brandon and Simone picked up this car from Emma this past weekend, we hope you love it! Thanks for choosing Budds’!
That an all electric Subaru is due out in 2021. A Japanese newspaper suggests that a Subaru source claims they are hoping to release an electric CUV that will be based on the Forester or Outback platform. While Subaru is being hush hush on the details, we can assume this car will be built on … Continue reading "Word on the street says…"
Elise stopped by to pick up her brand new Crosstrek! Enjoy it!
Our ladies night on September 14th is full! Can’t wait to see everyone our for this great workshop. Weve added a second night on Wed. September 21st for everyone to attend. Register here if you haven’t – only 6 spots left!
If you could learn one thing about your car; eg: how to change oil or a tire – what would it be? Let us know in the comments!
Adam is here picking up his new car! We hope you love it!
Mr. Campbell picked up the keys to his new 2016 Forester! Enjoy!
Check out these great deals on some used Impreza’s! 2015 Impreza 5DR Touring Automatic – 7 units JUST REDUCED! Payments starting at $197.71 including HST, bi-weekly @ 4.99% interest for 60mo with $1000 down Low-mileage previous daily rental vehicles Bluetooth, Rear-view Camera, Touch-Screen Stereo Come in soon for largest colour selection Click links to view … Continue reading "Amazing Impreza’s!"